Let me be real with you for a second.
You started your roofing company because you know how to swing a hammer, read an insurance scope, and make a leak disappear.
You did NOT start your roofing company because you love Facebook Ads, Google algorithms, or figuring out why your website doesn’t show up on page one.
And yet… here you are. Staring at a slow phone. Watching your competitors get all the calls. Wondering if you should just give that “marketing guy” another $2,000 this month even though you haven’t seen a single quote.
I get it. I really do.
That’s why I started Avymt.
We are not some fancy agency with beanbags and kombucha on tap. We are a group of marketing people who decided to specialize in one thing only: helping Houston roofers wake up to a full pipeline.
Table of Contents
ToggleHow we actually increase your quotes
Look, most marketing agencies will send you a pretty PDF once a month that says “impressions: 10,000” and “reach: 5,000.”
Ask them: “How many people actually called me?”
Crickets.
Here is what we do differently at AVYMT. And I mean really differently.
1. We stop your ads from running at stupid times.
Real story: One of our clients had been paying an agency for a year. We looked at their ad schedule. Their ads were running at 3 AM.
Who searches for a roofer at 3 AM? Drunk people. People in other time zones. Nobody who actually needs a roof.
We shut that off immediately. Now their ads run when real Houston homeowners are awake after work, during lunch, on Sunday mornings when they notice that stain on the ceiling.
Result: Same budget. Twice the quotes. Just because we paid attention.
2. We chase storms like a tow truck chases accidents.
You know those neighborhoods that got hail last week? We know them too. But unlike you, we can’t be everywhere with a ladder.
What we can do is turn on digital ads the second the radar turns red.
When a storm hits 77084 (that’s Cypress area for you non-zip code folks), we flip a switch. Suddenly every homeowner in that zip code sees your ad: “Hail just hit your neighborhood. Free inspection. No pressure.”
We call it “storm chasing without leaving your truck.”
3. We make it very easy for people to call you.
Homeowners are lazy. Sorry, but it’s true. They will not fill out your 12-question form. They will not scroll your website for your phone number.
They want to tap a button and hear a human.
So that’s exactly what we build. One big button that says “CALL NOW FOR A QUOTE” . They tap. Your phone rings. You say hello. You book the appointment.
No email follow-ups. No “we’ll get back to you within 24 hours.”
Just a phone call from someone who needs a roof today.
What Avymt actually offer
We are Avymt. We don’t do TikTok dances. We don’t do billboards. We don’t do radio jingles.
We do three things. And we do them better than any agency in Houston.
Meta Ads (Facebook & Instagram) – for normal people
Here is the truth about Facebook: Most roofers post a picture of a roof and get 3 likes from their mom and their crew.
That is not marketing. That is wasting time.
We run ads that actually look like a local roofer wrote them. Because we did. We use real photos of your work. We use simple language. We target people within 10 miles of your shop who have shown interest in “home improvement” or “storm damage.”
And here is the secret sauce: We run a simple ad that says “Need a roof estimate? We’ll come out tomorrow. Click here.”
That’s it. No fancy graphics. No corporate speak. Just a neighbor helping a neighbor.
And it works. We get roofers 15–30 quote requests a week from Facebook alone. Real people. Real roofs. Real checks.
SEO (Google rankings) – so you stop paying for every single click
I know you hate paying for leads. Every time someone clicks your ad, Google takes $20 or $30 out of your pocket. That adds up fast.
SEO is the opposite. You pay us once a month. We get you to the top of Google. Then people call you for free. Well, not free—but way cheaper than ads.
Here is exactly what we do for Houston roofers SEO:
- We write about your neighborhood. Not “roofing Houston.” That’s too big. We write “roof repair in Kingwood.” “roof replacement in Missouri City.” “shingle repair in Pearland.” Google thinks you live everywhere.
- We get you on the map. You know that little map at the top of Google with 3 businesses? That’s where 80% of the clicks go. We optimize your Google Business Profile until you are in that top 3. We help you get reviews. We post updates. We answer questions.
- We write stuff people actually want to read. Like “How to get your insurance to pay for a roof replacement in Texas.” Homeowners eat that up. They read it. They trust you. Then they call you instead of the other guy.
It takes 3–6 months to really work. But once you are there? You stay there. And you stop writing checks to Google every single day.
PPC (Google Ads) – for when you need leads right now
Sometimes you can’t wait 3 months for SEO. You have crews sitting in the shop. You have a truck payment due. You need leads this week.
That’s where Google Ads come in. But here is the thing: Most agencies waste your money. They let Google spend your budget on searches like “how to fix a roof leak yourself” or “cheap roof repair near me.”
We don’t do that.
We hand-pick every single search term. We block anything that smells like a DIY homeowner or a price-shopper. We only buy clicks from people who type things like “emergency roof repair” or “need a roofer today” or “roof replacement estimate.”
Those people are ready to buy. They are not shopping around. They are not watching YouTube tutorials. They need a roof, and they need it now.
We also run call-only ads. On mobile phones, we hide your website. The only button says “CALL.” They tap. You answer. You close.
Why Houston roofers keep switching to Avymt
I am not going to sit here and tell you we are perfect. We mess up sometimes. An ad goes live with a typo. A report gets sent to the wrong email.
But here is what we do right: We answer the phone.
When you call us, a real person picks up. Not a robot. Not a receptionist in another country. A human who knows what “TPO,” “shingle,” and “hail damage” mean.
When you ask us why your leads are down, we tell you the truth. Maybe your budget was too low. Maybe your competitor started running ads. Maybe the weather has been too nice and nobody needs a roof yet.
We don’t blame the algorithm. We don’t hide behind jargon. We fix it.
That is why roofers call us the best roofing marketing agency in Houston. Not because of awards or fancy offices. Because we show up. We do the work. And we get you quotes.
Okay, so what does this cost?
I hate it when agencies hide their pricing. So I won’t.
- Meta Ads management: Starts at $600/month + Ad Spend (usually $1,500/Month)
- SEO for roofing: Starts at $700/month (includes content, backlinks, Google Maps optimization)
- PPC management: Starts at 1,200/month+ Ad Spend (we recommend $1,200/month)
Or get the full “I want to own Houston” package:
Starting at just $1,999/month (excluding ad spend).
That gets you Meta Ads, SEO, and PPC together.
It sounds like a lot. But when you close 10 roofs at $14,000-30,000 each? That’s roughly $140,000 in revenue.
Or 10 roofs at 10,000 each? That’s $100K in revenue.
The math works.
If you are a smaller operation, we can start with just Meta Ads or just SEO. We meet you where you are.
A quick reality check (read this before you leave)
I am not going to promise you 100 leads overnight. Anyone who does that is lying.
What I will promise is this:
✅ We will never lock you into a contract. Stay month-to-month. If you hate us, cancel anytime.
✅ We will send you a weekly report that actually makes sense. No jargon. No fluff. Just “here’s how many calls, here’s how many quotes, here’s what we are fixing next.”
✅ We will answer your calls and texts. Even on weekends. Even when you are frustrated. We are your marketing team, not a faceless corporation.
✅ We will treat your budget like it is our own money. We hate waste. We hate bad leads. We will squeeze every dollar until it screams.
Ready to stop hoping for rain and start getting calls?
You can keep doing what you are doing. Keep hoping the phone rings. Keep throwing money at ads that don’t work.
Or you can give Avymt (best roofing marketing agency in Houston) a shot.
We don’t need a year-long contract. We don’t need a huge upfront fee. We just need 30 minutes to look at your current situation, show you what is broken, and tell you exactly how we would fix it.
That first call is free. No pressure. No sales pitch. Just a real conversation with another human.
👉 Click here to book a Call
P.S. – One last thing
If you read this whole post and thought “these people sound like they know what they are talking about” – then we are a good fit.
If you read this whole post and thought “this is too casual, I want a corporate agency with a fancy lobby” – no hard feelings. Go pay $10k/month to get ignored.
We are not for everyone. We are for roofers who want results, not excuses.
See you on the phone.
FREQUENTLY ASKED QUESTIONS
Great question. Most agencies take anyone with a credit card. Pizza shops. Dentists. Car dealers. Roofers. They use the exact same playbook for everyone.
We don’t do that.
We only work with roofers. Specifically, Houston roofers. We know the hail season. We know the insurance game. We know that a roof replacement is an emergency, not a luxury purchase.
So our ads, our websites, and our strategies are built for roofing, period. That means lower costs, better leads, and less explaining on your part.
For PPC (Google Ads) : Usually within 24–48 hours. Sometimes the same day. Once we turn on the ads, Google starts sending you calls almost immediately.
For Meta Ads (Facebook/Instagram) : 3–7 days. It takes a little time for Facebook to learn who to show your ads to. But once it figures it out, the leads come steady.
For SEO (organic rankings) : 3–6 months. Sorry, no shortcuts here. SEO is a long game. But once you rank on page one, you stop paying for every single click. Worth the wait.
If you need leads tomorrow, start with PPC or Meta. If you want to build something sustainable, add SEO.
Nope. But you do need a realistic one.
We have roofers spending $2,000/month total (management + ad spend) who are getting 10–15 quotes a month. That works great for a smaller operation.
We also have roofers spending 10,000 – 15,000/month who are getting 80–100 quotes a month. That works great for a crew of 10+ trucks.
The magic number for most roofers is 3,000 – 5,000/month total (management + ads). That gets you consistent leads without breaking the bank.
We will never tell you to spend money you don’t have. We will just be honest about what your budget can realistically deliver.
No. And anyone who does is lying.
Google decides who ranks #1. Not us. Not you. Not your cousin who “knows SEO.”
What we can guarantee is that we will follow every best practice, build quality content, earn real backlinks, and optimize your Google Business Profile until there is nothing left to optimize.
If we do our job right, you will be on page one. Sometimes #1, sometimes #2, sometimes #3. But always on page one.
And that is where 95% of the clicks happen..
Then cancel. No hard feelings. No hidden fees. No “early termination” nonsense.
We don’t do contracts because we don’t need them. If we do a good job, you stay. If we don’t, you leave. That keeps us honest.
Month-to-month. Always.
We send you a weekly report every Monday morning. It looks like this:
Total calls: 27
Total form fills: 14
Total quotes sent: 41
Ad spend: $1,247
Cost per lead: $30.41
We also integrate with your CRM if you have one. Or we can just send you screenshots from Google Ads and Facebook. Whatever works for you.
No fluff. No “engagement metrics.” Just hard numbers.
Say that up front. We can filter for that.
We can set up your ads to target “full roof replacement” keywords instead of “leaky flashing repair” keywords. We can put qualifying questions on your forms like “Is this a repair or a full replacement?”
Yes. That is actually one of our specialties.
We monitor weather radars and news reports. When hail or high winds hit a specific zip code, we can spin up a “storm response” campaign in under an hour.
We have done this at 10 PM on a Saturday. We have done it on Christmas Eve. Storms don’t take holidays, and neither do we.
That is why roofers call us the best. Not because we are perfect. Because we are fast.
Because you probably ran “boost post” ads or let Facebook “automatically” target people for you. That sends your ad to people in Houston who click on anything.
Here is what we do differently:
We add qualifying questions like “Is this for a home or business?” and “What is your zip code?” That filters out 80% of the spam.
We turn off audience network placements so your ads don’t show up on random apps and games.
We manually review every single lead and report spam to Facebook for a refund.
We still get some spam. Everyone does. But 90% of the leads we generate are real homeowners with real roofs.
That is way better than the 10% you were getting before.
Super simple.
Step 1: Click the link below and pick a time that works for you.
Book A Call
Step 2: Show up to the call (or don’t—we will call you if you forget).
Step 3: We tell you what we would do. You decide if you like us.
Step 4: If yes, we send you a simple agreement. You sign it. We start working.
That is it. No hoop-jumping. No “discovery fee.” No “onboarding process” that takes three weeks.
